Advancing
Grounded Theory Research
We support you through …



Develop your expertise in grounded theory
and theory development

Our training will help you to:
Design a Strong Grounded Theory Study
Clarify your research design, help you understand the implications of competing decisions and ensure your study is aligned with grounded theory methodology. Work through methodological questions that arise during data collection and analysis with expert guidance.
Strengthen Your Analysis and Theoretical Sensitivity
Develop coding strategies that move analysis beyond descriptive coding to conceptual categories. Strengthen theoretical sensitivity and learn to recognise emerging patterns in qualitative data.
Develop Theories that Inform Managed Change
Integrate categories into a coherent grounded theory that explains patterns in social processes and situations. Gain support in developing theory that can inform managed change and support when preparing your research for thesis completion and publication.
Where to start

About Grounded Theory Online
Grounded Theory Online is a dedicated learning and support space for researchers who want to design, conduct, and complete rigorous grounded theory studies. Our grounded theory training comprises workshops, mentoring, seminars, and practical resources to support qualitative researchers throughout their research process. Our support helps researchers work with clarity and confidence, while addressing methodological questions and challenges as they analyse data, develop conceptual codes, and build theory.
Practical book on grounded theory: unique imagery!
I wrote this book based on the experience of the people I have worked with, and now offer it to you.

Testimonials
- What is grounded theory?
- How do you do grounded theory?
- Which grounded theory?
- Is grounded theory constructivist or objectivist?
